Design

Amazon’s drones will judge you


A mini-drone that is being used to fly small packages to consumers from the Amazon Prime warehouse in near Cambridge. Picture: AFP

A NEW patent reveals Amazon has big plans for its new delivery drones. They’re going to be snoops — taking careful note of what they see to ‘target’ yet more advertising.

Amazon’s ambition to build a worldwide fleet of autonomous artificial-intelligence delivery drones is well known.

To do this job effectively the drones will be gathering, transmitting — and processing — immense amounts of data.

This includes visual footage.

But it seems it may all have another use.

Jarrod Sierocki

Eye in the sky … Amazon’s drones will be looking carefully at you, and your stuff. Picture: AFPSource:AFP

A patent granted earlier this week shows the digital retail juggernaut wants to data-mine these recordings for exploitable information.

Essentially, the drones will be snooping for fresh marketing opportunities.

Answer the door in a tatty old dressing gown? Expect nightwear ads t…

Read the full article at: http://www.news.com.au/technology/online/amazon-seeks-to-use-delivery-drones-as-marketing-snoops-checking-out-your-stuff/news-story/9676b286c16bb2d42c38e8dc504b22b6

Previous post

‘Way to set bisexuals back a couple of decades’

Next post

Weekend rehab for young cyber crims