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The beauty of Tasmania’s regional areas is set to be further highlighted on a national level, with Tourism Tasmania extending its ‘Come Down For Air’ campaign to target potential visitors from New South Wales and Queensland. The campaign recommenced in Victoria, South Australia and Western Australia in mid-January, and launched into New Zealand on January 17. With border restrictions lifting in recent weeks, New South Wales and Queensland are being targeted across all media platforms, with a focus on encouraging people to visit regional areas and share in their unique offerings. Evandale venue owner Lydia Nettlefold said she was looking forward to Evandale…
