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HomeLifestyle NewsDRIVEN: KIA Tasman Ute Breaks Bold New Ground

DRIVEN: KIA Tasman Ute Breaks Bold New Ground

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KIA’s brand Renaissance is almost complete. The KIA Tasman not only turns heads, it snaps necks.

They’ve built a ute, and not just any ute, but one aimed squarely at Australia’s most hotly contested paddock: the Ranger and HiLux duopoly. Behind its polarising façade and clever ad campaigns, there’s a car here worth your attention.

What’s the story?

Australia loves a ute as much as Italians love pasta. And until now, KIA has been sitting at the kids’ table while…

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