Why Manuka Honey Needs the Champagne Treatment

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Manuka honey has become a luxury staple. Every high-endsupermarket offers this supposedly miracle product. To meet this surge in popularity, New Zealand produces roughly 10,000 tons of genuine manuka honey per year. Yet global sales of products labelled “manuka” total around 50,000 tons annually. A recent piece in the Financial Times noted that a 2024 report suggested up to 90% of honey sold in the UK may not be pure honey at all.

Unlike…