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C.P. Company will become the new fashion partner of eight-time Premier League champions Manchester City for the 2024/25 season onwards, the company told BoF. City players will wear reworked versions of the Italian outerwear label’s clothing ahead of away games in the Champions League from next season onwards, as attention on football players’ pre-game “tunnel ‘fits” continues to increase.
The partnership, rumours of which began circulating in March, is somewhat of a full-circle…
