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HomeLifestyle NewsThe NFL Makes a Play for Women’s Fashion

The NFL Makes a Play for Women’s Fashion

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The National Football League wants to give its growing cohort of female fans an elevated take on game day gear.

On Monday, the NFL announced it had collaborated with New York-based ready-to-wear line Veronica Beard on a collection of 32 blazers — one for each team — based on the brand’s signature Dickey Jacket. Priced at $998 each, the jackets are more elevated than the rest of the league’s official women’s apparel offer — the customary sporty jerseys, tees, sweatshirts and…

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