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At any given night, in any corner of your local pub, you’ll find a group of mates on a three-pint buzz, cooking up their “million-dollar-idea.”
The majority of these spitball sessions usually amount to nothing or, worse still, another intellectually listless podcast. But every once in a while, a seed of an idea makes it outside those hallowed beer halls, and becomes greater than the sum of its progenitors.

