Following sneakers and watches, fragrance is President-elect Donald Trump’s latest merch venture.
On Dec. 8, he announced the launch of his “Fight Fight Fight” men’s cologne and women’s perfume on his social media platform Truth Social, using a meme-style photo of him and First Lady Jill Biden to promote the fragrances.
With Trump’s typical gold colour scheme throughout the branding, there are scant details on what the fragrances smell like. The description of the women’s…

