When local media reported that Madeira’s most famous son, Cristiano Ronaldo, rang in 2024 enjoying the boom of fireworks from high atop the Portuguese island’s Savoy Palace, it’s just the kind of boldface endorsement hotelier Ricardo Madias-Farinha was hoping for.
At the time, Madias-Farinha was celebrating the opening of his family’s seventh hotel; their crown jewel, hidden within the Savoy Palace.
Dubbed the Reserve, the new hotel joins a growing number of…

