Misguided Regulation Is Putting the Sustainable Fashion Movement at Risk

For the last five years, the European Union has been at the forefront of an unprecedented push to regulate fashion.

Though the industry’s glamourous image long protected it from the level of scrutiny levelled at other sectors, like agriculture, automotives or oil and gas, its substantial environmental and social impact has made fashion a central target of the EU Green Deal — an eco-friendly policy agenda introduced in 2020 that aimed to modernise, clean up and grow the European economy.