How Hotels Became Fashion’s Most In-Demand Partner

At its first-ever fashion show on Tuesday, cashmere line Lingua Franca didn’t send a single sweater hand-embroidered with a cheeky phrase — its best-known item — down the runway. Instead, its collection was inspired by the brand signatures of the show’s setting, New York’s Bowery Hotel.

Model Pat Cleveland danced down the runway in a teddy-inspired shearling coat and hat, a nod to the teddy bears the hotel leaves on each bed, while former J. Crew creative director Jenna Lyons wore a…