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For Greg Habib, a banker-turned–event producer in Brazil, the pandemic was almost career-ending, spiking most of the large-scale music-festival gigs in which he specialized. When big gatherings were once again permitted, he resolved to reinvent his business, inspired in part by his love for Burning Man. “Why not bring together a nice group of people, with some amazing DJs, somewhere that’s out of their comfort zone, to try something new?” he tells Robb Report. “It’s way more…
