Genesis just kicked off the 2025 New York International Auto Show in spectacular style.
One year after pulling back the curtain on the dazzling Neolun at the same convention, the company has returned with an even more striking concept, the X Gran Equator. The marque’s first adventure vehicle prototype offers a glimpse of a future where you can overland in the utmost style and comfort.
Over its decade in business, Genesis has shown it can build a beautiful car, conceptual…

