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In the biggest beauty news of the year, this morning it was announced that affordable cosmetics giant e.l.f. has acquired Hailey Bieber’s Rhode Beauty. Bieber will remain with the brand as Chief Creative Officer and Head of Innovation and the sale has reportedly made 28-year old founder and “glazed doughnut skin” queen Hailey Bieber a billionaire. More importantly, its given Australian beauty fans hope that we may finally see Rhode on our shores.
In our global beauty…
