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HomeGeneral NewsLinkby bets big on generative engine optimisation with US$15m funding boost

Linkby bets big on generative engine optimisation with US$15m funding boost

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Australian-founded performance PR platform Linkby has become an “accidental” leader in the generative engine optimisation (GEO) space, according to CEO Chris Wirasinha. As the platform celebrates its latest round of funding — US$15 million — he explains the reason GEO is becoming…



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