I fell in love with Brioni’s new fragrance at first spritz. Iris Exquis, one of four scents in the Italian label’s forthcoming Les Extraits collection, smelled fresh and floral yet rich and smoky on my wrist. It also bridged that olfactory dichotomy between power and restraint, delivering a heady punch without overdoing it. I turned to my husband, the obliging guinea pig on whom I test more masculine fragrances, and sprayed his neck. Iris Exquis immediately gave him a more…
The New Brioni Fragrance That Makes You Feel Powerful
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