Seiko Unveils The World’s First Official “Pepsi” GMT Watch

• Seiko has just announced two limited-edition watches in official collaboration with Pepsi.
• For decades, watch collectors have referred to GMT watches as “Pepsis” because of their blue and red bezels. These timepieces, however, are the real deal.
• Available from September, the white dial Seiko x Pepsi SRPL99 has an RRP of $595, while the GMT-equipped SSK047 will cost $950.

When it comes to assigning nicknames to watches, soft drinks have traditionally been a popular choice….