Shopaholics are trying the '30/30 Rule' to spend less, and it’s working like magic

There are two types of people in this world: people who impulse buy and people with superhuman willpower.

Does this sound familiar? You’re tapping through Instagram stories, and it appears. A cropped t-shirt starring Hello Kitty as a teeny, kitten-sized tomato, ripe and still on the vine….

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