In recent years, the rapper, TV personality, and all-around gourmand Action Bronson has cemented himself as one of New Balance’s premium brand ambassadors. His endorsement has clearly paid dividends for the Boston sneaker giant, especially while the man they call Bam Bam Baklava has ascended to that rare echelon of cultural renown where he’s as famous for simply being himself as for anything else.
Bronson has, through his music and, let’s say, unique way of stringing sentences together,…

