- Advertisement -
The actress Drew Barrymore’s makeup line, Flower Beauty, is shuttering, its parent company Maesa told online publication Beauty Independent on Friday.
The line, founded in 2012, was among the earliest celebrity-backed beauty brands, and was distributed at retailers including Walmart, CVS and Ulta Beauty. Much of its offering was under $15, with a focus on colourful products.
In a statement provided to Beauty Independent, Maesa confirmed it was exiting the colour cosmetics category entirely,…
