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In menswear, bottoms are up.
Increasingly, “more men are basing their silhouette around their pants,” said Sophie Jordan, menswear buying director at online luxury site Mytheresa, which has seen sales of men’s pants grow 78 percent year over year in 2025 thus far. The category is similarly becoming more important for individual labels: In 2024, trousers accounted for 65 percent of Parisian menswear label Officine Générale’s tailoring business, which includes blazers and full suits,…
