Report: Advent International Explores Sale of Parfums de Marly

Private equity firm Advent International is in early talks to sell Parfums de Marly, the French fine fragrance brand it acquired in 2023, the Financial Times reported on Wednesday.

A deal could value the business at over $2 billion, sources told the paper. Advent International did not respond to a request for comment. The deal would also include its sister brand, Initio Parfums Privé.

The private equity firm purchased a majority stake in Sprecher Berrier Group, which owns both brands, from…