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Earlier this month, true to form, Kim Kardashian made headlines yet again when her apparel brand Skims released an array of thongs covered in 12 hues of synthetic pubic hair.
They were accompanied by the catchphrase: “Your carpet can be whatever colour you want it to be.”
The gimmick — which follows similar product launches including bras with prosthetic nipples and a “collagen yarn”-infused face wrap — worked, and all $32 “merkins” sold out within hours of launching….
