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Welcome to Spot Check, a column by The Business of Fashion breaking down the most talked-about fashion and beauty campaigns of the moment and why they worked — or missed the mark.
Four months after its ads featuring Sydney Sweeney touched off a cultural firestorm, American Eagle is returning to its “Great Jeans” campaign.
In its latest spot, which rolled out today on social media and streaming TV, Martha Stewart wraps presents in denim “gift wrap” and quips, “This holiday season,…
