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HomeLifestyle NewsTop Designers Shed Secrecy Around Work for Chinese Brands

Top Designers Shed Secrecy Around Work for Chinese Brands

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In one way or another, top international designers have been working for Chinese brands for decades. What was less common was their willingness to reveal these relationships to the wider fashion industry, with hires usually hidden behind non-disclosure agreements (NDAs). That reticence is now fading, as two high-profile names have broken with tradition and publicised their latest gigs on the mainland.

When Kim Jones and Kris Van Assche, both former creative directors at LVMH brands, revealed…

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