Back in June 2025, members of the press, collectors, and industry insiders gathered in Los Angeles to celebrate the rebirth of a brand whose name—if we’re being frank—was known only to the nerdiest of watch nerds.
Born 250 years ago in Copenhagen, Danish watchmaker Urban Jürgensen was by all accounts a brilliant horologist. Having studied under Abraham-Louis Breguet and John Arnold, he set up his own business and published an important treatise on watchmaking by the age of 28. By the…

