Photo Credit: Courtesy of Lyss Lester
Founder Onur Safak has emerged as one of New York’s most compelling new hospitality founders with ZOI NoMad, the sultry Ten 11 Lounge tucked beneath it, and the polished expansion of ZOI Upper East Side. He has shown his instinctive, design-forward attunement to how this city wants to dine now.
This isn’t a single restaurant story. It’s the rise of a fully realized ecosystem.
ZOI is warm, sculptural, and layered with…

