Inside Louis Vuitton’s lavish pop-up “hotel” – London’s chicest new address

There’s been much word among the leafy streets of Mayfair about a glitzy new “hotel” recently – and word travels fast. Well-heeled residents and passers-by alike have spotted distinctly designer branding being unveiled on the facade of 28 Berkeley Square ahead of the property’s Friday 24 April opening; but all is not quite as it seems.

For the new “hotel” is, in fact, not somewhere for travellers to rest their weary heads at all, but rather the latest in a long line of Louis…