Can Harry Kane Make Skechers Cool?

Historically speaking, Skechers isn’t exactly what you’d call a “cool” brand. The American shoemaker specializes in the kind of sneakers you buy when your knees starts making noises. The kind of sneakers your old man buys once he’s had a long walk too many. Comfy? Absolutely. Hyped? Not so much. And yet, here we are, in the middle of the World Cup, talking about Skechers football boots selling out. All thanks to Harry Kane. (And OG Anunoby.)

The England captain first signed with…