How Does Amazon Prime Day 2026 Work in Australia?
Prime Day runs a full seven days this year, kicking off at 12:01 AM AEST on Tuesday, July 7 and wrapping up at 11:59 PM AEST on Monday, July 13.
It’s exclusively available to Prime members, so before anything else, that’s the box to tick. New sign-ups get a 30-day free trial, after which membership runs $9.99 a month or $79 a year, and you can cancel any time.
Of course, if you’re not yet a member, this week’s Prime Day sale represents the…

