More than ever, the pressure has been on the games to deliver something—a last gasp of monoculture, as so many observers have put it—and more than ever, they are delivering. A recent CNBC survey found that around 50% of Americans, regardless of political affiliation, viewed at least one World Cup match, and ticket resale prices spiked to about $10,000 the day before the final. Whether it was the social media antics of Norway’s giant viking of a striker, Erling Haaland, or the TikTok…
Justin Bieber, Madonna, and Shakira Made FIFA’s First-Ever World Cup Halftime Show a True Spectacle
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