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Australia has also received considerably more attention than simply swapping American spellings for Australian ones. Building Alexa+ locally meant teaching it everything from “servo” and “bottlo” to local sporting culture, slang and conversational nuances, alongside developing a personality that’s intended to feel respectful, humorous and distinctly Australian rather than like a translated American product.
Looking further ahead, Butti believes we’re still in the earliest chapter of AI. He…
