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Puma SE plans to slash 900 more jobs and sharpen its focus on running, football and training as the German brand looks to rebound from its slump.
New chief executive officer Arthur Hoeld is revamping marketing efforts to make sure the sneaker maker is creating more compelling stories about products as they’re being developed, in hopes of making the brand more desirable for consumers, according to a statement Thursday.
Puma’s goal is to return to growth by 2027 and establish itself as a top…
