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Blancpain is the oldest registered watch brand in the world, founded in 1735 by Jehan-Jaques Blancpain in Villeret, Switzerland. For many, its legacy is defined by the Fifty Fathoms dive watch first, and by the classic Villeret collection second. But today, facing strong independent competition, the manufacture has doubled down on uncompromising craft with the Grande Double Sonnerie.
A week ago, Marc Hayek, the visibly proud Blancpain CEO, opened the Swiss manufacture to…
